GES2117 - Certified Digital Marketing Professional
A digital marketing professional is a 360-degree digital marketer with a solid foundation and working knowledge of all digital marketing domains. The primary objectives of a digital marketing specialist are to increase brand awareness, promote products, build traffic on the branded website, acquire new customers, generate product interest among prospects and create high product visibility among distinct audiences.
Requirements for online marketing certification are based on a combination of applied industry experience, education, and certification exam results designed by industry thought leaders, experts, renowned authors, and educators in the field. The skills and knowledge you obtain from this course will prepare you to proceed with the Online Marketing Certified Professional (OMCP) certification.
This course offers enrollment with a voucher. The voucher is prepaid access to sit for the certifying exam upon eligibility.
Prerequisites
No prerequisite is required to take this course. Anyone with an interest in digital marketing can enroll in this course. It is recommended to the folks having around 2 or more years of experience.
Exam Requirements:
There is no prerequisite to take OMCP exams, but if you are pursuing OMCP certification, ensure you have minimum experience, and education. OMCP certification requires:
- Passing scores on the OMCP exams AND:
- 5,000 hours experience
This can include any marketing job, traditional marketing, e.g., print, copywriting, advertising, selling marketing services, or providing some subset of marketing services to a marketing team or to paying clients.
OR a post-secondary degree plus 2,000 hours experience OR completion of an approved digital marketing course plus 1,000 hours experience.